Financing Sport (Sport Management Library)

Financing Sport (Sport Management Library) Download Financing+Sport+%28Sport+Management+Library%29

Financing Sport (Sport Management Library)

The new edition of Financing Sport further solidifies its standing as the most authoritative text on sport finance. Authors Dennis R. Howard and John L. Crompton have completely reorganized and revised this popular textbook.

The third edition provides detailed coverage of the current financial issues and challenges facing managers in professional, collegiate, and non-profit sport agencies. Expert practitioners also provide content in key areas such as ticket sales, licensing, and media rights.
Section I: Sport Finance Trends and Challenges
Section II: Economic Rationales for Public Investments in Sport Venues and Events
Section III: Primary Sources of Capital Funding
Section IV: Revenue from Enterprise Sources

About the Author
Dennis R. Howard is a Philip H. Knight Professor of Business at the University of Oregon s Lundquist College of Business. He served as Dean of the College from 2008 to 2010. Prior to becoming Dean, he served as Head of the Marketing Department and taught sports business classes at the Warsaw Sports Marketing Center.

Dr. Howard has authored or co-authored three books and close to 100 articles on sport and leisure industry topics. His book with John Crompton, Financing Sport, is the...

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