This comprehensive text introduces students to procedures and materials used in each phase of the printing process. Reorganized content provides an understanding of the evolution of printing, as well as knowledge of the latest computer-controlled equipment. Emphasis is on: computer composition, image generation and assembly, printing and estimating and production control. An entire chapter is devoted to xerographic laser and ink-jet printing. Integrated study of offset lithography, plus coverage of screen and gravure printing is included. Discussions are indepth for those with no prior printing experience. This book should be of interest to students studying printing and graphic communications.
About the Author
J. Michael Adams is the Dean of the College of Design Arts at Drexel University in Philadelphia, Pennsylvania.
Penny Ann Dolin has more than 25 years of experience in the graphic communications industry, specializing in digital imaging, prepress technologies, and commercial photography. She gained valuable prepress industry experience as a corporate member of American Color Premedia, and her accomplishments include the founding and successful operation of a full-service commercial photography studio. Ms. Dolin is a faculty member at Arizona State University, in Graphic Information Technology (Department of Management Technology) within the College...